Many web marketers or webmasters outsource their link-building to a professional backlink building service. Mostly because creating backlinks will take time and isn’t very interesting work. The issue is however, that aside from creating great content and doing basic Search engine optimization on your site, backlinking is the most important thing with regards to your websites ranking. So when it isn’t done right, it can be disastrous for the rankings in the major search engines. We all know that bad rankings lead to bad traffic and that brings about bad business.
So let’s take a closer look in the key factors every professional link building service must have:
High pagerank links.
Search engines count backlinks as votes to your site. The greater authority or pagerank this vote arises from, the more authority this backlink gives for your site. Google utilizes a pagerank system which has pageranks from to 10, being less “important” then the pagerank 10. A backlink from a site with a pagerank of 5 has more authority then a large number of backlinks coming from a pagerank site. This will not mean that you only need high pagerank backlinks, you are doing need to have a first step toward pagerank backlinks making it look natural to the major search engines. However the ones that will truly improve your rankings are from sites using a pagerank of 2 to 10. To ensure that explains why a hyperlink building service needs to present you with high pagerank links.
The hyperlinks must have an anchor-text.
By an anchor-text we mean the clickable or highlighted area of the backlink which is created. This key phrases should be your keyword or keyword phrase. Should your backlink does not have a targeted key phrases your link will not be that effective SEO wise. The service which you use should ask you to your key phrases.
Links that have the dofollow attribute.
You will find basically 2 types of attributes in terms of backlinks. The nofollow as well as the dofollow attribute. Whenever a link provides the nofollow attribute, search engines like google do click this link back for your site, but tend not to pass on the pagerank or authority of the site to your site. In other words it is far from going to help you building authority for your site. Backlinks which have the dofolllow attribute do pass the pagerank in the site which they come from and will help you build authority in your site. So always make sure that the service that you simply outsource your linkbuilding to builds dofollow backlinks in your site.
Links which can be permanently pointing to your site.
In the event you purchase let’s say one hundred baclinks, you would like to get a hundred backlinks, now and in a couple of months from now. You will find services that produce backlinks on sites that can charge a fee for the backlink right after the first month to maintain linking to your site. A very effective approach to creating high pagerank backlinks is making blog comments on high pagerank blogs. These comments sometimes get deleted so ensure that if that happens, your link building service replaces any deleted links the first month approximately.
Provide links that come from sites with the.edu or.gov extension.
Websites that have the .gov or .edu extension have a great authority by nature. They are mostly educational or government orientated and also this means these people have a high value to search engines like google. It can be quite hard to obtain links of these sites so some link-building services don’t deliver them or charge more for all those links. Should you can get them in your package you will get an additional bonus on top of your own high pagerank links.
Do not spam other sites in order to create your backlinks.
There are services that create spam comments on blogs to get their backlinks. What this will is produce a bad term for your website and they also get deleted anyway. When the service uses blog commenting the comments which they hedfgl should a minimum of reflect on the article they are commenting on in order to make it look like a normal comment.
Give a full report in the links they created.
Whenever you work with a professional link building service they will provide you with a written report in the links that they designed for you. The report should contain the url in the sites your links where created, the pagerank of these sites as well as the anchor text which was employed for the link.
These are the key factors every professional link building service needs to have so ensure you check with them if they can offer you these facilities before you hire them.